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Branding

Elevate your influence with a breakthrough brand.

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The eyes of the world are upon you. What do you want them to see? At Flight, we build brands that supercharge business growth. Our scalable process starts with research and ends with an iconic identity and logo design. Whether you need a rebrand or something brand new, we give your business a reenergized image that makes the world sit up and take notice.

brand / rebrand package

market research

Before we create stunning brands, we see where you stand in the competitive landscape. Through interviews, competitor research and trend analysis, we unlock insights that drive success for your marketing campaigns. 

logo DESIGN, color, fonts

Let us develop curated visuals that entice and enthrall your audience. Our logo design experts harmonize vibrant hues and distinctive typography to make you stand out.

brand guidelines

When it comes to brands, we are one of the elite marketing companies in OKC. Our brand guides streamline your visual identity, messaging and tone to give you a consistent, captivating identity.

naming

Nothing is more synonymous with your business than its name. We specialize in naming companies, products and services to maximize brand awareness and help your customers connect with your brand. 

messaging

tagline

Writing a great tagline is one part science and one part crazy genius. Fortunately, we specialize in both. We distill your brand into a memorable phrase that tells the world who you are. 

brand values

In today’s marketplace, it matters what you stand for. We help you plant your flag, find your North Star and articulate the values that drive your organization.

mission + vision statements

What gets your team ready to charge into battle? Let us craft statements of purpose and possibility that ignite passion within your team.

brand copywriting

If modern marketing is a conversation, copywriting is your voice.  From wit to emotion to authoritative prose, our copywriters bring your brand to life. Our superb copywriting sets us apart from other ad agencies in OKC. 

branded collateral

Logo Animation

Breathe some pizzazz into your logo with animated design. We create animated logo designs to take your video, website or email signature to the next level. 

Print and Digital Collateral

Brochures. One-sheeters. Sales decks. Mailers. Our branding pros specialize in creating physical and digital media that connects with audiences and closes the sale.

Packaging

When it comes to food packaging, people eat with their eyes. We think that’s true about every shopping decision. That’s why we create mesmerizing packaging for consumables, apparel, durable products and more.

Merchandise

Who doesn’t love a lightweight, loose-fitting, unisex, 100% cotton branded tee? We sure as hell do. Our branding team designs merch of all kinds, from ball caps to custom barbeque sauce.

Featured Work

View Case Studies
Oklahoma Golf Trail

Oklahoma Golf Trail

All
Film
Strategy
Design
Web
Winter Realms

Winter Realms

Design
Media
Strategy
Web
All
The Thread (by ReMerge Oklahoma)

The Thread (by ReMerge Oklahoma)

Design
All
Branding
Quad Construction

Quad Construction

Design
Web
All
Branding

Inside the Branding Process.

What does Flight’s branding team do?

Flight’s branding team helps define how an organization looks, sounds and presents itself to the world. We combine research, strategy, messaging and visual identity development to create brands that are distinctive, relevant to their audiences and built to support business growth.

What is included in Flight’s branding process?

Flight’s branding process can include market and competitor research, naming, logo design, color and typography, brand messaging, taglines, mission and vision statements, brand values, copywriting and comprehensive brand guidelines. The scope is tailored to what each organization actually needs.

What is the difference between a brand and a logo?

A logo is one visual expression of a brand. Your brand is the larger system behind it—including your positioning, personality, voice, messaging, mission, values, visual identity and the experience people associate with your organization. Flight develops these elements to work together as one cohesive identity.

How does Flight research a brand before developing its identity?

We begin by understanding the organization, its audiences and the competitive environment around it. Depending on the project, that can include stakeholder interviews, competitor research, market analysis and trend research. Those insights help us identify opportunities to differentiate the brand before creative development begins.

How do I know if my organization needs a rebrand?

A rebrand may make sense when your current identity no longer reflects who you are, your business or audience has changed, your brand has become inconsistent, or you’re struggling to differentiate yourself in the market. Flight can help determine whether you need a complete rebrand or a more focused brand evolution.

Does Flight provide naming and brand messaging?

Yes. Flight develops names for companies, products and services, as well as taglines, brand positioning, key messages, mission and vision statements, brand values and brand copy. We help organizations define not only how their brand looks, but what it says and how it sounds.

What are brand guidelines?

Brand guidelines establish the standards for using your visual identity, messaging and voice consistently. Depending on the brand, they can cover logo usage, colors, typography, imagery, tone, messaging and other elements that help internal teams and outside partners represent the brand correctly.

Can Flight extend a new brand into marketing materials?

Yes. Flight can carry a brand into print and digital collateral, websites, advertising, presentations, packaging, merchandise, video and other customer touchpoints. Because our branding team works alongside Flight’s web, film, design, strategy and media teams, we can help maintain consistency as the brand moves into the market.

Work With Flight

Let's take
your brand
to new heights.

Get Started

hello@flight.agency

405-429-7575

204 N Robinson Ave.
Suite 1700
Oklahoma City, OK 73102

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